VIP / MEDIA REQUEST FOR CREDENTIALS

****Deadline:  June 10, 2010****

ALL REQUESTS MUST BE MADE IN WRITING EVEN IF INDIVIDUALS HOLD A VALID 2010 DIRT / WRG PRESS or OCFS TRACK CARD.

· Requests must be on company letterhead and e-mailed to: drivenmarketingcredentials@gmail.com      

· All media requests must be submitted by the supervising editor / publisher and indicate the medium represented, the specific assignment, area of access required, and coverage date.  Please include the e-mail address and / or phone number for the person requesting credentials.  Proof of coverage (tear sheets, video tape, audio tape, high resolution photo disk, etc.) is required from all outlets. Event management reserves the right to use submitted material for future promotions.

· Meeting credential requirements does not guarantee a credential will be issued.  Event management reserves the right to deny any request.

· Sign-in will be at the VIP / Media window near the pit entrance. 

· Infield access will be limited and it is recommended photographers wear reflective vests. 

Traditional Media: Media credentials will be issued only to recognized newspapers, news services, related trade publications, television / radio networks and local television / radio stations and must be requested by the editor or representative, sports editor or sports director. To be considered for credentials, the media outlet must meet the following minimum requirements:

1. TV/Radio/Newspapers must serve regional markets or individual track market directly; one-time exceptions may be made for special interest subjects.

2. Trade/industry publications must be “of record” for the sport, or provide coverage of events with a minimum of regular results coverage.

3. Annual publications will be considered on a case-by-case basis. 

Websites: To be considered for Media Credentials the website must meet the following minimum requirements:

1. Must have its own unique URL (no sub-domains/sub-directories)

2. One million hits/month; traffic must be verified (e.g. WebTrends)

3. Must be a site “of record” for the sport and provide regular updates on DIRTcar events – minimum regular coverage of results, visible link to DIRTcar website.

4. Updated at least 3 times per week during season and display current information.

5. Appearance and functionality must be of a level consistent with commercial websites.

Freelance: Due to insurance and safety considerations, all access passes are very limited and will be assigned at event management’s discretion.  All freelance media must be on assignment per guidelines above.